Urban Threads creates personality-packed nightwear inspired by modern girlhood, combining trend-led design, bold prints, and playful details to create pieces that feel fresh, fun, and full of character.
Designed from our London studio, our collections are made for everything from cosy nights in and girls' trips to thoughtful gifting moments. Whether you're shopping for yourself or someone special, every piece is created to bring joy, spark conversation, and make everyday rituals feel a little more exciting.
With a confident, feminine spirit at the heart of everything we do, Urban Threads celebrates the moments, moods, and personalities that make life colourful.
Play with confidence
We believe confidence doesn’t have to be serious. It’s found in having fun with what you wear, leaning into femininity, and not overthinking it. Through playful design and expressive pieces, we create space for self-assurance that feels light and entirely your own.
For the girls
We’re rooted in the energy of modern girlhood; the shared moments, the getting-ready rituals, the laughter, the chaos and everything in between. We design for connection - from slow mornings to late-night debriefs that feel personal yet full of life.
Wear your world
We celebrate the things that make you, you - from niche interests to everyday obsessions. Our prints and pieces are designed to reflect personal passions, helping you find your world and express it in a way that feels playful, personal and true.
Style for everybody
We believe great style should never be limited by size. That’s why we design with inclusivity from the start - creating pieces that feel just as considered, expressive and well-fitting from UK 6 to 28. Because everyone deserves to feel confident, seen and part of our brand.